Distro Business Fying

Local clothing business which called distributor stores (distro) the fly and continue to grow. This is ogled the banking sector to offer business capital loans.

Used to predict local trends clothing only ten years old. But, the fact remains and instead continue to grow. In fact, many banks offer loans "said Achmad Saefudin Soni (28), owner of local clothing brand Blankwear, as seen in the hall in the building distributions Ministry of Industry of South Jakarta, Thursday (29/10).

D-3 graduate of Faculty of Economics, Padjadjaran University says, he already has two stores selling Blankwear brand products, namely at Jalan Sultan Agung, Jalan Dago and AH Nasution, East Jakarta. While the number of subscribers remained until now there are about 200 distributions are spread all over Indonesia. Production capacity of 20,000 garments per month. With 30 units of machinery and employs 60 employees, sales could reach USD a year. 20 billion.

Distributions actually refers to the place and generally in the form of shops displaying a variety of local brands. Owner distributions take the goods from the local clothing businesses or craftsmen who produce clothing clothing orders (usually called the vendor).

Strength concept
According to Soni, one of the key to the success of local clothing business strength lies in the concept and follow the development trend of clothing, especially from Japan. "Clothes that are usually in Japanese ngtren we produce here between three to four months later," he said.

Generally, the concept of the world's reference to music and sports. But there are also other local clothing products, such as brand and Ralij Airplane Try this at Home (one owner), is the concept of clothing for young Muslims (religious). One local clothing cirri of the products is limited. One design clothing produced approximately 300 units.

Problem creativity, Airplane's Open Menu Fiki Chikara Satari Tb (lecturer Unpas Bdg) using the bus as a mobile shop. Airplane vigorous promotion through magazine and radio. Airplane Bus Open Menu also move anywhere to Bali for the event.

In addition to internet media, many local clothing business is also working with television stations to provide a costume events in televises. Also, they joined in a container known as KICK (Kreative Independent Clothing Kommunity), which established in 2006 and composed of 28 local businessmen scattered clothes in Bandung, Jakarta and Yogjakarta.

Creativity of Muslim Fashion

Muslim fashion clothing is no longer just a loose to cover private parts. In the process, Muslim Fashion has become part of the lifestyle of the urban community.

Compared to twenty years ago, is now increasingly easy to find women wearing Muslim fashion. In the office, on campus, at the mall, even on special occasions such as weddings, fashion choice for Muslims in public.

"This makes the designer became more excited working on the Muslim fashion. With the largest Muslim population in the world, the Muslim fashion should be developed into a huge industry, "said Sri Artaria Alisjahbana, Noor magazine editor in chief.

To promote the Muslim fashion industry, Employers Association of Indonesian Fashion Designers (APPMI) in collaboration with the event held Noor magazine Indonesian Muslim Expo 2009, held 16-17 July in Jakarta. Indonesian Muslim Expo contest starts with wearing Muslim fashion designing materials and environmentally friendly bazaar. In closing series of events held by Muslim fashion designer APPMI of 16.

Rich creativity

Today Muslims in Indonesia fashion show with so many creations. Many variations made to look beautiful Muslim fashion and not monotonous, which is merely a loose dress which combined with loose-fitting pants or skirts. In fact, any headgear now made a wide variety with a lot of detail on the cover of the head.

"To keep looking beautiful, the designer usually played with a combination of fabric types and patterns, colors, and details such as sequins, beads, and stones," said Hannie Hananto, one designer who's presence on the show.

Hannie Muslim fashion designing as work clothes and semiformal dress. With the target youth, he chose the T-shirt material combined with jeans. "Right now until the age of 40, people still like to wear jeans," said Hannie.

Lenny Agustin Muslim fashion designing instead a really different than others. He is a Muslim fashion designing with materials such as knitting and lace tablecloths.

Lenny showing long skirts and wide, and the combination of loose clothes and long trousers. So comfortable to wear, Lenny's knit coat with silk and cotton on the inside.

To cover his head, Lenny combines a round hat of woven material with a lace cloth square placed on the cap. Some square lace hanging down to the ear. Muslim fashion design impressed Lenny cheerful because he uses the color yellow, blue, green and cream.

Designer long jump in the Muslim fashion, Ida Royani, this year raised woven from the East Nusa Tenggara (NTT) to design his Muslim dress. Ida-shaped design clothes that can fly loose when the wind with NTT woven accents at the sleeves.

For the bottom, Ida making pants or woven gloves from NTT. As for headgear, Ida prefer a simple head covering without much detail. For Ida, Muslim fashion is very open to be modified with various forms of force.
Kompas.com

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